
SJourney Receives Strong Support from Vietnam’s Tourism and Railway Authorities
Hanoi, June 17, 2025 — As part of the “Railway & Tourism Connection Journey” held on June 15–16, SJourney was honored to welcome senior leaders from three key agencies: the Viet Nam National Authority of Tourism, Vietnam Railways, and the Department of Tourism of Ha Noi City. Their presence served as a powerful source of encouragement and reaffirmed the crucial role of rail tourism in the country’s strategy for developing high-end travel experiences.
This event marked an important milestone, demonstrating the strong endorsement from public authorities in promoting the luxury rail tourism model—a fresh, distinctive, and highly promising direction. With the ambition to position Vietnam as a premier destination on the global tourism map, SJourney proudly stands as a pioneer in luxury railway travel, contributing to the elegant and sustainable promotion of Vietnam’s landscapes and cultural identity.
About SJourney
SJourney is the first luxury train tourism model in Vietnam, offering an extraordinary journey from Hanoi with stops at notable destinations such as Ninh Binh, Quang Binh, Hue, Hoi An, Phu Yen, Phan Thiet, and concluding in Ho Chi Minh City. Inspired by the historical Indochina trains, SJourney features the signature Indochine style—an elegant blend of refined Eastern charm and romantic French spirit.
Phase 1 of the project has been completed with five sleeping carriages and one dining carriage, establishing a new benchmark for train travel experiences in Vietnam. Phase 2 is currently underway, with plans to add three additional sleeping carriages, one lounge carriage, and one full-glass observation car—promising a unique 360-degree scenic experience that elevates passenger comfort and immersion.
SJourney’s Key Achievements
More than just a symbol of innovation, SJourney has made a mark through strategic partnerships with leading travel agencies both domestically and internationally. The project has also attracted significant interest from global investors, highlighting the strong appeal of luxury rail tourism in Vietnam. Notably, SJourney has successfully operated several charter trips for European travelers, further affirming its professional operations and international scalability.
Official Support and Commitment
During the roundtable discussion held within the framework of the event, tourism and railway leaders expressed strong agreement and appreciation for SJourney’s development direction. Public authorities also pledged to coordinate a communications strategy that will support the promotion of luxury rail tourism products on official platforms—helping to elevate the image of Vietnam’s high-quality tourism offerings on the global stage.
The “Railway & Tourism Connection Journey” event has clearly demonstrated the great potential of the luxury railway tourism model in Vietnam. With continued support from governmental agencies, SJourney is confident in its bright future—positioning Vietnam as a leading destination for high-end travel in the region and the world.
Marketing & Media Contact
Nguyen Thi Ngoc Linh (Ms.)
Marketing & Media Representative, SJourney
(+84) 969 909 908
[email protected]